Every year, Alumni and Students from The Ohio State University plan various events centered around the homecoming season. As one of the largest University and Alumni networks in the US, the growing demand for creatively marketing the events created a unique challenge.
With collaboration from the planning committee, a theme inspired by Kanye West iconic graduation "bear" was determined to be the focal point of all design materials.
Digital marketing materials were then designed & broadcasted to students, alumni and staff of The Ohio State University.
Software's used to complete the project: Adobe Photoshop, Illustrator & Animate.